Your eyes can be one of your most striking and attractive features, so it pays to draw attention to your biggest assets. A well chosen, well-applied eye shadow can make all the difference to your overall look (and will be sure to attract admiring glances all day long)! 100% PURE® natural eye shadow gives you all the benefits of this versatile beauty product.
100% PURE® awesome eye shadows provide a smooth, velvety finish that will leave your delicate eyelids feeling soft, moisturized and nourished with the finest ingredients from nature. Vitamins, antioxidants and healthy nutrients are just some of the beneficial additions to our products, without the chemical preservatives and synthetic additives present in so many other cosmetics.
Whatever your tastes or fave colors, you’ll be sure to find something that perfectly matches your personality in our wide range of eye shadows. Easy to apply, blend and layer--and colored with fresh smelling fruit and vegetable pigments--what’s not to love?
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